LO4: Mode Of Address and Structure
The purpose of my article is to inform the audience about facts about yoga, therefore as the article would be published in a health magazine the audience would be people who are interested in yoga or the 'health type magazine' target audience so a mass auidence of both men and women aged 16-50 of an ABC1 social grade
The article is talking about Lydia Ainscough who is a yoga teacher answrering questions from an interview I conducted with her. The article is set in Sheffield as this is where her studio is for people to join. "What we seek, we can find!" was wrote on the 23rd of May 2017 to inform people about where yoga came from, benefits of yoga and settling the mthys about it so people who might be worried to start doing yoga will change their mind, she is doing this through using positive connotations of yoga to influence more people to start to have a happy life like she does
The mode of address I have used to write my article is peer to peer as i am getting primary research by conducting an interview with a yoga teacher and she is replying with answers in a friendly way this is so the audience who may read the article might want to go to one of her classes as she is using infromal colloquial laguage to relate to her audience.
The use of complex sentences was uswed alot in my article for example. "Yoga is good at working as an acupressure, through bends/twists/hold/postures we are pressing very important points in our body, releasing the tense and unlocking the blockages. " Lydia is explaining into more deatil about what yoga actually does to help your body instead of saying it works as an acupressure which doesnt answer the questio asked of "What are the health benefits of yoga"
Although "What we seek, we can find!" is an article about yoga so it should have some technical terms in it actually uses more restricted coding, this is because I was doing an interview and Lydia was answering questions alot of beginners was wanting to know so using ellaborate coding would make the reader not fully be able to understand what she was talking about unless I was to ask her what type of poses she find the hardest etc this would make it ellabroate coding as you would know what type of pose it is if you do yoga.
The tone of the interview in my article is intimate as she is using chatty language to get the audience interested in her therefore trusting what she says, however the beginning of the interview is formal as I am explaining where yoga orignated from and how long its been around for although it switches back to intimate again with a 'friendly' tone to go back to the peer to peer mode of address
The article is talking about Lydia Ainscough who is a yoga teacher answrering questions from an interview I conducted with her. The article is set in Sheffield as this is where her studio is for people to join. "What we seek, we can find!" was wrote on the 23rd of May 2017 to inform people about where yoga came from, benefits of yoga and settling the mthys about it so people who might be worried to start doing yoga will change their mind, she is doing this through using positive connotations of yoga to influence more people to start to have a happy life like she does
The mode of address I have used to write my article is peer to peer as i am getting primary research by conducting an interview with a yoga teacher and she is replying with answers in a friendly way this is so the audience who may read the article might want to go to one of her classes as she is using infromal colloquial laguage to relate to her audience.
The use of complex sentences was uswed alot in my article for example. "Yoga is good at working as an acupressure, through bends/twists/hold/postures we are pressing very important points in our body, releasing the tense and unlocking the blockages. " Lydia is explaining into more deatil about what yoga actually does to help your body instead of saying it works as an acupressure which doesnt answer the questio asked of "What are the health benefits of yoga"
Although "What we seek, we can find!" is an article about yoga so it should have some technical terms in it actually uses more restricted coding, this is because I was doing an interview and Lydia was answering questions alot of beginners was wanting to know so using ellaborate coding would make the reader not fully be able to understand what she was talking about unless I was to ask her what type of poses she find the hardest etc this would make it ellabroate coding as you would know what type of pose it is if you do yoga.
The tone of the interview in my article is intimate as she is using chatty language to get the audience interested in her therefore trusting what she says, however the beginning of the interview is formal as I am explaining where yoga orignated from and how long its been around for although it switches back to intimate again with a 'friendly' tone to go back to the peer to peer mode of address
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